It's from Invisible Monsters by Chuck Palahniuk (the author of Fight Club). While I find him to be a one trick pony, his trick is very good, and I can't see how this opening wouldn't propel you into the rest of the novel. He is very good at grabbing the reader. Some more examples.From Choke:
"If you're going to read this, don't bother.
After a couple of pages, you won't want to be here. So forget it. Go away. Get out while you're still in one piece.
Save yourself.
There has to be something better on television. Or since you have so much time on your hands, maybe you could take a night course. Become a doctor. You could make something out of yourself. Treat yourself to a dinner out. Color your hair.
You're not getting any younger."
And from the work that David Fincher made famous:
"Tyler gets me a job as a waiter, after that Tyler's pushing a gun in my mouth and saying, the first step to eternal life is you have to die. For a long time though, Tyler and I were best friends. People are always asking, did I know about Tyler Durden.
Th barrel of the gun pressed against the back of my throat, Tyler says, 'We really won't die.'"