Right now I have been seeing a toyota smallish SUV commercial that drives me up a wall.
It shows a bunch of kids. To paraphrase:
The little girl says "one day I'm going to be walking down the aisle"
Then a little boy says "one day I'll be going to college"
And a third little boy says "one day I will have kids of my own"
It shows a couple more shots of little girls and boys of varying ethinicities looking cute and looking at a frog at some point.
But it bugs the heck out of me. The girl isn't going to college or having a family. No, the others are so sterotypicalyl doing male wage earner things it makes me sick.
I normally don't let these things get to me. Beer commercials don't bother me in the slightest.
I guess to me it is the explotation of children into stereotypes that bothers me. And there is nothing wrong with getting married, don't misunderstand, but just the way the ad is so one dimensional really gets under my skin.
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Personally I pretty much don't bother finding any ads offensive. Undoubtly what they show is based on extensive consumer reasearch, I think it's more indicative of current trends than a bias in those making the ads. I mean, it's true, at least in my experience, that women tend to place much more importance on marriage then guys. The fact that not everyone does doesn't make this invalid, just not unversal. So I, as a guy who thinks the world of marriage, am not really offended by the fact that it was the girl who was looking towards that, I'm more saddened that there are so many guys who think so little of it.
Now sitcoms and other TV shows, those can get my goat, milk it, and serve it for a fine Sunday dinner.
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I suppose it could come off that way, however I think AJ knows when I tell her to make Steve give her hugs it's because I want to have AJ get hugs as opposed to whatever the heck reason I'm using. And you should be aware of my thoughts on the importance of hugs too Mack after WenchCon.
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One irratating series of ads are those poxy dumb Dodge SUV ads with the lunky man going on about Hemis and his woman talking about drives in the country... Posts: 9942 | Registered: Mar 2003
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Tres you are right, it isn't blatant, it is more insidious and subtle sexism,(which may be why it ticks me off more) but I was quasi-dobieing another thread.
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I like the SUV commercial that shows how stable the SUV is by focusing on a woman putting on her makeup on the way to work. She shows up at the office looking great, while the woman in the lesser SUV looks like a clown.
I think it's great how they stand up and say it's OK to put on makeup while driving.
Posts: 4625 | Registered: Jul 2002
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