quote: United Airlines has begun showing an in-flight video about military glamor jobs that was produced and funded by the Department of Defense--a fact passengers do not learn from watching it.
Sandwiched between NBC sitcoms and Discovery Channel previews, "Today's Military," as the 13-minute program is called, highlights five jobs that few members of the armed forces could point to as their own.
While hundreds of thousands of men and women serve overseas, many in dangerous places, the video only explicitly shows one soldier beyond U.S. borders: a Hawaii-based Army animal-care specialist doing humanitarian work in Thailand.
posted
The supervisor I had before the one I have now is going to have one of those jobs within the next year. They're not unattainable, and I think it points out that there are cool things people can do in the military other than get shot at.
As long as people do research before signing anything, I can't see the harm in making the knowledge that jobs like this exist public.
Posts: 1156 | Registered: Jan 2004
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posted
I think it's fine to be highlighting some of the better jobs in the military, but it should definitely have a disclaimer that the video was produced and funded by the DoD. Just the little "paid for by" blurb at the end like political commercials have.
quote: Private companies also are finding audiences for their own commercially produced video reports. A report published last month by the Center for Media and Democracy found that 69 television newsrooms, which reach 52.7 percent of U.S. homes, aired at least one commercially produced video news release from June 2005 to March 2006. Not one station disclosed the corporate clients behind the news.
Whether or not the DOD is misrepresenting the availability of cushy jobs in the military is the lesser of my concerns on this issue. I find the whole masquerading as news thing to be much more worrisome.
Posts: 2907 | Registered: Nov 2005
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posted
Eh. I do think that anyone who signs up for the military in these days surely must know what they are letting themselves in for; my sympathy for anyone who doesn't, is extremely limited. Evolution in action, for sure.
Posts: 10645 | Registered: Jul 2004
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posted
Do does this mean that all commercials need a disclaimer? Like do you need to know that a Nike commercial is being paid for by Nike? Or how about any college recruitment ad has to have a disclaimer that it is paid for by the college? Seems a little silly to me to have a disclaimer for a recruitment ad. I mean who else would be making an ad for the military?
Posts: 1918 | Registered: Mar 2005
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