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Author Topic: How hard is it to be a publisher?
benskia
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Say I had £50,000 lying around doing nothing & I had loads of great people I knew on a message board that wrote top quality stuff all the time.
Say I thought up a great theme for people to write a short story around & got lots of great ones back.
And..say that all the writers were pretty relaxed about the legal side of things and were happy to agree fairly informally to a percentage of sales.

Would it be really, really difficult to put the stories together in an anthology and get it out on the shelfs.

I even saw somewhere that amazon have a scheme where you can send them books & they take a cut if they manage to sell some.

I'm just wondering. I dont have the cash. But I wondered how hard it would be to start something moving.


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Rahl22
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There's an interesting article/interview on StrangeHorizons this week about small-press publishing. You should take a look.
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benskia
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Righto. Thanks
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Elan
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Regarding self-publishing... if your only goal is to get a book in print, and you aren't overly concerned about making money or profit but you just wanna see that lovely paperback with your name on it, I'd suggest you take a look at http://www.cafepress.com

They, of course, charge you XX per book, depending on size and number of pages, and YOU set the retail price of it. It's a great resource for folks who want small pressruns, and don't have the money to pay a traditional printer to go the self publishing route.

I like cruising on cafepress... they also offer customized goodies like t-shirts, mugs, and a whole host of stuff. You can use your own photos and do things onsie twosie as gift ideas, or set up a shop and get serious about making some money. Obviously if you are turning a lot of inventory, this isn't the best route to go because the cost per unit is a bit steep (I recall a small paperback ran around $10/unit), but if you only want a handful, or don't mind making only a few bucks per item, you are in good shape.

[This message has been edited by Elan (edited March 23, 2005).]


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benskia
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Hi,
Well I dont have a book done yet. I just wondered about how it would be to put other people's stories together & try and get them sold.

I looked at that cafepress site, but couldn't find where to design / create a paperback. Any tips?


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Elan
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There is a tab on the homepage menubar that says "Books." when you click on that tab, the green bar directly underneath has a link that says "Publish Your Own Book." Then choose the link on the left hand side of the page that says "Publishing" and that will take you to the page with all the instructions.

http://www.cafepress.com/cp/info/sell/books.aspx

They have five sizes, and three bindery options. Prices depend on how many pages + size. From there they give you instructions on how to finalize your manuscript and upload the covers. I may try it just for fun when we get Mega-Book rewritten to an affordable size. I can also see how family histories (I do genealogy) and cookbooks would be easy to do this way. I think it's a great tool for the self-publisher!


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Elan
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One more comment about self-publishing. All right, two. (Wait! I added a third one!)

There are organizations for folks who want to be self-publishers; I belonged to one called, I believe, the Pacific Northwest Association of Self Publishers. They were mavericks who felt they had a great book and didn't let the rejection notices of traditional publishers dissuade them. Several of those folks had successful printings and were making decent money through becoming their own publishing house. The demands are far higher on a self-publisher. You have to also be a public relations expert, a press-release expert, you have to try to hawk your book on local talk and radio shows... there is a whole industry for the self-publisher to not only print a book, but market it. It takes a lot of determination to wear ALL the hats required to sell a book.

The second thing is that at the time I belonged to this organization I was contemplating publishing and selling a book of clip-art, for use by graphic designers. I was debating the simple question of bindery: to use a perfect bind format to create a spine, or a saddle stitch format that would just leave staples & no spine. I talked a well-known local bookseller, Michael Powell, into going to lunch with me so I could pick his brain about what is sellable. For what it's worth, he said the spine of a book is it's most important feature. Most booksellers don't have enough real estate on their shelves to display a book, cover out. The potential reader usually sees only the spine, and that brief image needs to be enough to capture their interest, to pull the book down off the shelf and give it a look.

I suppose we should consider the spine the cover art's equivelent of the "13 lines" rule. Just something to keep in mind, should your book ever go to print - try to keep the spine interesting.

In addition, if you don't have that ISBN number and a bar code on the BACK of your book, you can forget about selling it in the mass market. Bookstores like Powell's won't even consider your book without it because they use scanners to put stuff into their inventory.

Hope this helps anyone contemplating self-publishing!


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HSO
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Just on the title of this topic, "How hard is it to be a publisher?"

If you really want to know how difficult the publishing business is, buy a copy of "The Best New SF XX" (where XX is the latest number, I suspect is probably 18 or 19), edited by Gardner Dozois. This is what it's called in England, anyway... It's probably called the "The Year's Best SF XX" in the US.

Then, read the Mr. Dozois's summation at the beginning. You'll find that about most of the start-ups go under sometime before their first two years have passed, and many of the established mags have become skeletons compared to what they once were. Booksellers fare no better.

In other words, it's bloody difficult. And twice as hard in England, apparently. The magazine market is all but dead. Though there are those that were mentioned in the other topic... a UK company bought Interzone not to long ago...


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benskia
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nice advice. thanks
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Elan
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And here is a link to a FAQ page for anyone contemplating self-publishing:

http://www.creativemindspress.com/misc.htm


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Beth
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I think it would be extremely difficult to do it profitably, but very easy to simply do it recreationally.


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Elan
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The people I observed who were doing well in the self-publishing market had a specific niche they catered to. The niche market is generally unprofitable for a large publisher to exploit, but perfect for someone with a great niche book and the cajones to persevere against dubious odds. As an example, I remember a dog-breeder who had books about raising a specific breed of dog, there were people with technical manuals, publishers who focused on new-age stuff, etc.

It would be more difficult to make a fictional novel stand out in the glut of mass-marketed stuff.

One should always keep in mind that getting the book printed is simple - it's a matter of money. Anyone with enough money can print a book.

Getting it sold? That's an entirely different ballgame. The self publisher has to have a solid marketing plan in place, and had better find a distributor to pick up their book.

The general consensus amongst the self-publishers that belonged to the group I attended was that actually WRITING the book was at best, only about 1/10th of the labor involved in turning that book into a success. I heard that comment over and over. Marketing your book and getting it into the pipeline via book wholesalers / distributors is a herculean task.

It tends to give you a sense of appreciation for those publishers who are already drowning in new submissions. Whichever stories they choose to go with, there will be an enormous effort required just to get it to market. No wonder they are picky.


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Kathleen Dalton Woodbury
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Lawrence Watt-Evans is conducting an experiment in a form of self-publishing, if any of you are interested.

http://www.ethshar.com/thesprigganexperiment0.html


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mikemunsil
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Cool. The man has co... er courage!
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